January 28th, 2022

Typically within the basketball fandom, the reveal of the annual NBA all-star jerseys is highly anticipated and has since become a staple alongside the game itself. For the fifth year in a row, the NBA has partnered with the Jordan brand to design and produce the jerseys for the event. While Jordan Brand has created great, innovative, and creative jerseys in years past, they dropped the ball here in 2022.
In today’s culture, a response to a piece of art, design, or any other piece of a creative element comes fast and loud. With Jordan’s fifth installment of the all-star threads, the internet, but more specifically the NBA community is not happy, to say the least.
The NBA has released a statement revealing that the jerseys paying tribute to the classic All-Star uniforms from the late 1980s and early ‘90s. While yes, these do offer a sense of nostalgia to those that are fond of the past renditions, this modern take offers little to no evolution and instead gives the fandom a boring and convoluted structure. Below is the previous rendition that Jordan and the NBA are paying homage to in their new design.

Micheal Jordan’s 1995-1996 All Star Jersey
The modern rendition of the jersey simply becomes deflated. The chosen color combinations, typography choices, and material come together to create a piece of merchandise and on-court apparel that lacks the classic and historic characteristics that the NBA All-Star game is notorious for.